GiantSky creates brand and launches website for Locust Capital, Philadelphia’s newest wealth management firm

Posted on Monday, September 22nd, 2008 at 10:03 am in Brand Creation, Content Management, Identity & Marks, Launches, Marketing Strategy, Technology, Uncategorized, Web.

GiantSky was engaged to develop and brand Locust Capital Management, including all identity, print and digital assets for the firm.  We are proud to announce the development of a unique identity and color schema for a fine firm that is focused on wealth management and personal CFO services for individuals.

Augustine Repetto and Andrew Purcell, the partners at Locust Capital, engaged GiantSky to create a unique look that was clean, simple and professional.  The result was an iconic leaf to symbolize the company, and to provide the notion of growth, health and life.  The identity was developed with the target market in mind, while focusing on competitors in the space.  Locust Capital needed an appeal that provided potential customers with the comfort of an established firm, that had colors and clarity to appeal to high net worth individuals that are both women and men, and that would be portable enough to symbolize growth.

We welcome the launch of www.locustcap.com and continue to support the firm as it grows.

About GiantSky
GiantSky is a marketing and technology company based in Philadelphia.  We are a small firm of visual thinkers, and strategists, that work on a select number of projects.  GiantSky provides branding, design, strategy and technology services to companies and Nonprofits worldwide.  GiantSky also supports numerous advertising agencies in Philadelphia and New York with technology, art direction and interim project management, and works with them on the execution of large projects.  Visit us at GiantSky.com or call 215-825-3312 to see how we can work together.

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